A vertical market engine for Boardable — built before day one.
Boardable is ready to expand beyond nonprofits. This site shows exactly how I'd take Community Colleges, K-12, Healthcare, and GRC from zero to pipeline — with the research, process, and metrics already in place.
The process
Understand Pain → Collect Universe → Outbound → Nurture
One repeatable motion for entering any new vertical. Click any step to see how it works.
Understand Pain
Map the regulatory trigger and buyer language per vertical.
See how it works → 02Collect Universe
Build the ICP-filtered target list from public data.
See how it works → 03Outbound
Sequenced cold + LinkedIn motion tuned to the vertical.
See how it works → 04Nurture
Hand qualified pipeline to sales with vertical cheat sheets.
See how it works →Four new markets
Research done. Strategy ready.
Each vertical is mapped end to end — decision makers, buyer language, regulatory pressure, and the competitive wedge.
Community Colleges
Universe: ~930 institutions
High-fit targets: ~650
Sunshine Law compliance + two-day packet builds make board governance an immediate urgency.
See full research →K-12 Education
Universe: ~13,000 districts
High-fit targets: ~7,000–9,000
Every state has an Open Meetings Act — closed-session violations and clerk labor make compliance the trigger.
See full research →Healthcare
Universe: ~6,100 hospitals
High-fit targets: ~2,500–3,500
Joint Commission findings on board governance documentation create immediate spend urgency.
See full research →GRC (Governance, Risk & Compliance)
Universe: ~4,600 credit unions (~80,000+ trade associations)
High-fit targets: ~2,000–2,500 credit unions (~8,000–12,000 associations)
An NCUA/FFIEC exam finding turns board governance into an immediately authorized spend.
See full research →Beyond the playbook
Two more reasons to talk.
The universe is already built — and I have a pricing idea that turns the product into its own sales rep.
5,987 real organizations already pulled →
A searchable working slice of a 100,000+ public universe — full coverage where it's small, ICP-filtered samples where it's huge. Real names from federal data, not estimates.
Open the prospects DB → A GROWTH STRATEGY PROPOSALThe Slack Enterprise Trojanhorse Pricing Model →
Make Boardable free up to a usage limit so boards self-adopt, get hooked, and hit the upgrade wall at the exact moment a sales conversation becomes a service — not an interruption.
See the pricing model →I don't just manage marketing. I build market engines.
Boardable's vertical expansion moment is exactly the work I want to do. Let's talk about the role.